Growth and Marketing Strategist

**Please read carefully before apply and provide all material requested. We have AI detector in our system, and if the message is drafted with AI, it will be automatically discarded.

About Us

Cohere Commerce helps B2B retail businesses by providing verified reviews and ratings. We make it easier for chain store buyers to discover and connect with trusted brands, bringing transparency and efficiency to the retail sector.

Role Overview

We’re looking for a Marketing Lead who can own and drive our marketing efforts. You’ll focus on growing our brand, generating leads, and creating clear messaging that supports our growth. We need someone who can plan and execute marketing strategies, create engaging content, and manage campaigns that deliver results. The right person is hands-on, strategic, and thrives in fast-paced environments.

Key Responsibilities

Plan & Lead Marketing Efforts: Create and run marketing strategies that grow brand awareness and generate leads.

Run Campaigns: Lead digital marketing efforts like SEO, email, PR, organic growth, and partnerships.

Create Content: Write clear and engaging B2B content, including blogs, case studies, and whitepapers.

Collaborate Across Teams: Work with sales, product, and customer success to keep messaging consistent.

Track Results: Measure key metrics like lead generation, CAC (Customer Acquisition Cost), and ROI; adjust campaigns based on data.

Manage Budgets: Allocate marketing budgets wisely for the best results.

What We’re Looking For

*Proven Results: Experience running successful marketing campaigns from start to finish.

*Strategic Thinker: Able to create marketing plans that fit B2B retail or SaaS businesses.

*Growth Focused: Strong background in growth marketing with some product marketing or brand positioning experience.

*Industry Knowledge: Experience working with B2B business models, preferably with retail partnerships.

*Team Player: Worked cross-functionally and ready to lead a team as we grow.

*Data-Driven: Uses data and insights to make decisions.

*Flexible: Comfortable adjusting strategies in a fast-changing startup environment.

*Nice to Have

*Experience in lifecycle marketing, partnerships, or community management .

*Connections in the B2B retail or SaaS sectors.

How to Apply
Submit your resume and a cover letter that includes:

Key marketing campaigns you’ve led and the results achieved.
How your experience aligns with our growth needs.
Challenges you’ve faced and how you overcame them.

*Please note that we are not looking for just a content creator.