Digital Marketing Specialist

About Sweet2Elite

Sweet2Elite is a unique global community dedicated to empowering women to elevate their lifestyles. We specialize in coaching women on strategies for attracting wealthy, high-value partners and building successful "soft life" businesses through financial empowerment and personal growth. Join us to be part of a supportive team that changes lives and inspires success. This role requires expertise in campaign planning, social media strategy, email marketing, and partnership development. The ideal candidate is results-driven, innovative, and highly organized, with a proven ability to manage multiple platforms and coordinate marketing execution across teams.

Job Description

• Develop and lead multi-channel marketing campaigns that align with Sweet2Elite’s brand goals and community engagement strategy.
• Collaborate closely with Coach Lii to create and execute content strategies for brand visibility and audience growth.
• Manage and oversee social media marketing across Facebook, Instagram, Threads, YouTube, TikTok, and Pinterest.
• Write, edit, and optimize email marketing campaigns, promotional content, and newsletter communications.
• Identify, pursue, and secure brand deals, sponsorships, and podcast features that elevate brand reach and reputation.
• Analyze campaign performance metrics and provide weekly reports with actionable insights and recommendations.
• Oversee the Marketing & Community Engagement Assistant to ensure timely execution of posts, campaigns, and events.

• Maintain a consistent and polished brand voice across all marketing materials.

   

  Success in This Role Looks Like

• Campaigns are launched on time with measurable results and clear ROI.
• Brand visibility, engagement, and community participation consistently grow month-over-month.
• Smooth collaboration with Coach Lii and internal teams to meet content and promotional deadlines.

• Data-driven marketing decisions based on performance reports and analytics.

   

  Work Culture & Environment

• At Sweet2Elite, we operate in a fast-paced, collaborative environment built on excellence, communication, and accountability. Our team values professionalism, proactive problem-solving, and maintaining a luxury-standard client experience at every touchpoint.

   

  Qualifications

• Minimum 3 years of experience in digital marketing, content strategy, or brand management.
• Proven experience managing campaigns across multiple social media platforms.
• Strong writing and copyediting skills for emails and promotional materials.
• Demonstrated success in partnership development and influencer/podcast outreach.
• Excellent leadership, communication, and time management skills.
• Ability to work independently while leading a small marketing team.
• Familiarity with tools such as Go High Level (GHL), Slack, Trello, Social Media, Zoom, Facebook Manager, GHL Communities, and Facebook Communities.

• Own a reliable laptop and have a good internet connection for consistent remote work.

   

Engagement Type

This is a part-time contractor role, offering the flexibility to work remotely while contributing to a growing, passionate team.

Work Schedule

Sunday to Thursday, 11:00 AM to 5:00 PM Eastern Time.