Email Marketing Assistant

Role Overview
The Affiliate Specialist is responsible for building and managing the external creator ecosystem that fuels organic growth and social proof for the brand. This role oversees all affiliate and creator-based programs including Whop.com, content clippers, TikTok Shop affiliates, sample giveaways, and strategic UGC partnerships. The Affiliate Specialist handles day-to-day communication with creators, manages payout systems, and ensures a smooth, on-brand experience for everyone who interacts with our products or content externally.

This position plays a key role in expanding our reach, driving low-cost conversions, and maintaining a high-quality network of creators who align with the brand’s mission, tone, and aesthetics.

Core Responsibilities

Affiliate Network Management (Whop, TikTok, Clippers)
Own the management of all Whop.com affiliate activity:
Review, approve, and onboard applicants
Provide access to content folders and brand guidelines
Assign and track video tasks with weekly deadlines
Manage TikTok affiliate portal:
Track active offers and approve/reject creator requests
Ensure listing pages are affiliate-friendly (hook, visual, keywords)
Monitor commissions and performance data weekly
Oversee a network of content clippers reposting branded content to generate traffic and engagement
Provide editing direction and raw assets
Track weekly output and flag top-performing clips

UGC Creator Communication & Sample Giveaway Campaigns
Respond to inbound UGC, creator, or affiliate requests via email, DMs, and Whop messages
Maintain organized outreach templates and brand FAQs for all common creator inquiries
Coordinate product sample shipments for approved creators
Maintain tracker of who received what and when
Follow up for reviews or video delivery post-shipment
Track deliverables and content usage rights from all creator partnerships

Payout Processing & Tracking
Calculate affiliate payouts based on performance (views, sales, milestones)
Process weekly payments for Whop clippers, TikTok affiliates, and one-off UGC creators
Maintain a master payouts sheet and archive all transaction records
Track monthly affiliate ROI and identify top affiliates worth scaling

Affiliate Reporting & Optimization
Pull weekly reports from Whop, TikTok Shop, and internal UGC trackers
Analyze creator performance (views, conversions, engagement)
Recommend monthly optimizations to improve affiliate volume and efficiency
Flag underperforming campaigns and propose exit or revamp strategies

Areas of Specialization
Affiliate & Creator Ecosystem Management – Oversees all outreach, onboarding, communication, and payouts across multiple platforms.
Content Distribution via External Creators – Coordinates and tracks low-cost traffic generation through clipper and affiliate repost strategies.
Payouts & Performance Analytics – Owns the financial and performance systems for creator-facing programs.

Tools Used
Affiliate Management: Whop.com, TikTok Shop Affiliate Portal, Social Cat
Communication: Slack, Gmail, Discord, Instagram DM
UGC/Creator Tracking: Google Sheets, Notion
Payouts: PayPal, Whop Payment System, TikTok Affiliate Portal
Shipping & Fulfillment: Shopify, Amazon (for sample drops)
Performance Analytics: TikTok Analytics, Whop Dashboards, UGC Tracker Sheet

Key Performance Indicators (KPIs)
Affiliate Activity & Output
Whop Clipper Network: Maintain 10+ active clippers producing 20+ clips/week
TikTok Affiliates: Maintain 20+ active affiliate creators with at least 3 new videos weekly
UGC Deliverables: 90% of approved UGC creators deliver content within 14 days of receiving product

Affiliate Growth & Communication
Response Time: 100% of affiliate and creator inquiries responded to within 24 hours
New Creator Pitches: 10+ new high-potential creator/affiliate outreach attempts per week
Sample Campaign Conversions: Track conversion rate from samples sent to usable/repostable content (target: 60%+)

Payout & System Accuracy
Weekly Payouts Processed On Time: 100% of payments submitted by EOD Friday
Affiliate ROI Reports: Weekly ROI data tracked and shared every Monday
Payout Sheet Accuracy: 100?curacy with audit logs maintained monthly

Brand Consistency & Content Quality
Content from all affiliates matches visual and tonal brand standards
All external creators follow usage rights guidelines and posting expectations

Strategic Reporting & Optimization
Weekly Performance Summary: Highlight top creators and platforms by ROI and engagement
Monthly System Improvement: Propose or implement at least 1 update or improvement to affiliate/UGC systems

ABOUT US

Welcome to Formulation Factory!

We’re a cutting-edge supplement brand committed to cutting through health misinformation. For too long, politicians, big pharma, and the food industry have turned a blind eye, putting profits over the health of the general population.

Our mission is to expose the truth and educate people on how to navigate it. In 2024, navigating the world should be easier than ever, yet an ongoing psychological war remains invisible to most.

We aim to wake people up—starting with ourselves.

There’s a deeper level of understanding of the planet, its people, mother natures’ gifts, and how to live and care for one another. A higher consciousness that we can all reach if we work together.

Our dream is to unite the masses through health and education, building a better world for ourselves and future generations.

If that sounds like something you can rally behind- you’re one of us. Check the roles below and if one fits, please reach out- we’d love to to talk to you.

Also, check out our Brand Identity & Voice page:www.notion.so/Formulation-Factory-Brand-Identity-Voice-Publicly-Shared-13f3d2db5e5c80e390a0ca19a2befaf8?pvs=21